Bradley Ross

Founder/Director of "Swanky Couch"
Global Trend Forecasting
Creative Direction

More

Bradley's bio

I am passionate about smart design, quality craftsmanship, and thoughtful presentation, regardless of the genre, however, I am particularly ardent over current lifestyle themes and messaging. I have an insatiable devotion to not only see things done well, but concurrently understand what factors drive the trends we see, thus, connecting the dots for inferred meaning. Personally, I push the "creative envelope”, ever-conscious of visual end state. In my career I have been afforded and excelled in positions such as Merchandising, Design, and Trend Analysis. Currently, I have my own trend forecasting and creative direction company “Swanky Couch” offering curated trend research to the global retail sector.

Swanky Couch was founded in 2012 based on our passions, expertise and eye for Interiors, Music, Photography, Autos, Food, and Art. All things cool, directional andprescient.Our joy is in working with honest, people-based companies that value quality over stuff, creativity over mediocrity and meaningful design over excess. We are here to contribute to simplifying life, making smart decisions and facilitating, a much needed focus, in the equation of retail. Priming the conduit for aesthetic purpose and profits.

Our Manifesto:

By wisdom a house is built, and through understanding it is established

Proverbs 24:3

Experience

Explore my professional history and get to know the companies I worked at and the roles and responsibilities I've been assigned.

2012 - Current

Founder/Director of "Swanky Couch"

swanky couch

2009 - 2012

Divisional Trend Director - Men's/Children's

JC Penney

2007 - 2009

Design Director

JC Penney

2004 - 2007

Sr. Designer

JCPenney

2002 - 2004

Designer

JCPenney

Founder/Director of "Swanky Couch"

swanky couch

Trend Forecasting - Creative Direction

Divisional Trend Director - Men's/Children's

JC Penney

Design Director

JC Penney

Sr. Designer

JCPenney

Designer

JCPenney

Education

See where I spent time studying and gained early knowledge to prepare for my professional life.

University of North Texas

Apparel Design/Merchandising

1989 - 1993 A Texas native, I attended the University of North Texas, graduating with a Bachelor
of Fine Arts degree. While enrolled at U.N.T., I learned the core understructure of apparel design, merchandising and art appreciation, while concurrently serving in the United States Army Reserves, as a Tank Commander of Alpha company 49th Armored Division. It is here, in the Army, that I received invaluable strategic training, which I continue to use daily.



Steven F Austin State University

1986 - 1987 Basic Studies

Projects

Take a look at a few of my favorite projects I’ve started or been a part of during the course of my career.

Trend Article "Architecture"

Trend Perspectives with Brad Ross for
In-Sight.Symrise.com

Trend Article "Retromania"

Trend Perspectives with Brad Ross for
In-Sight.Symrise.com

Trend Article "Curated Life"

Trend Perspectives with Brad Ross for
In-Sight.Symrise.com

Trend Article "Purpose"

Trend Perspectives with Brad Ross for
In-Sight.Symrise.com

Haggar Co.

"Filtered Realities"
Millennials - keys to getting their attention and keeping it

Haggar Co.

"Confluence"
The coming together of factors, ideas,
or cultures in a diverse manner

Influential Magazine-
Mar/Apr 2014

Editorial for Miami based "Tata Jolie" Creative Direction by Swanky Couch

Interior Design by
Swanky Couch

Trend Editorial- UK based
"The Trend Boutique"
Interior Design by Swanky Couch

Trend Article "Architecture"

Trend Perspectives with Brad Ross for
In-Sight.Symrise.com

Trend Article "Retromania"

Trend Perspectives with Brad Ross -
In-sight.Symrise.com

Retromania

Trend Article "Curated Life"

Trend Perspectives with Brad Ross -
In-sight.Symrise.com

Curated Life

Trend Article "Purpose"

Trend Perspectives with Brad Ross -
In-sight.Symrise.com

Purpose

Haggar Co.

Macro Trends - "Filtered Realities"

Haggar Macro Trends '14

Haggar Co.

Macro Trends - "Confluence"

Haggar Macro Trends '15

Influential Magazine-
Mar/Apr 2014

Editorial for Miami based "Tata Jolie" -
Creative Direction by Swanky Couch

"Romance"

Interior Design by
Swanky Couch

Whilst researching our 'Reflection' trend The Trend Boutique came across this home in Texas designed by Swanky Couch,

Interior Design-Reflection

Skills

A concise list of some of the most valuable professional skills I possess. My tricks of the trade and what I can bring to the table.

Trend Forecasting

Macro Trend Direction

Trend Analysis

Creative Direction

Merchandising

Fashion Design

Styling

Visual Merchandising

Interior Design

Brand Development

Fashion Illustration

Textile Design

Product Direction

Art Direction

Technical Design

Apparel

Photography

Retail

Sportswear

Textiles

Private Label

Denim

Tailored Clothing

Knitwear

Footwear

Sewing

Line Building

Testimonials

Hear what some of my clients and colleagues have to say about me after working together on various projects throughout my career.

Alan Rust

Travels the world

"I have known Brad for years and he is more than a stand up guy. He is a stand up guy with incredible style. He is one of the coolest and most positive people I know. He travels the world and becomes a better person with each trip."

Jet Trubey

Inspired

"Brad Ross is an inspired and interesting person of sterling character. His advice and help have been a genuine blessing in my life. He is gracious, caring and thoughtful, and his choices are always considered and considerate. I would not hesitate to use Brad's services."

Tami Grimmius

Ridiculously cool brother-in law

"Brad is my ridiculously cool brother-in-law. His style has been nothing short of cutting edge since I met him 12 years ago. His laid back personality, coupled with his complete confidence and creativity in fashion design is an incredible combination. I would strongly advise hiring this multi-talented man before you can't afford him."

David Robertson

Sense of Style

"I have known Brad all my life and he has always been one of the most enthusiastic, innovative and trustworthy guys ever. I envy his sense of style and lust for world travel."

Rich Honiball

Trend Hunter

"Brad is a badass trend hunter with a kind heart and wonderful family."

Kelli & Brendan Ahern

Travel

"Brad & Tiff are two of the coolest, loveliest people you will ever meet. They are honest, hard working folks who love to travel as often as they can."

Contact

Get in touch with me if you would like to do business together, share an idea or just say hello.

Amsterdam, Netherlands

+1 469-939-1127

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